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Pay Per Click Search Engines and Pay Per click Advertising provides website owners the opportunity to buy their way to better positions on search results pages. Pay Per Click Advertising on search engines allows you to choose keywords you would like your site to appear for when a search is performed. You decide how much you are willing to pay each time a person clicks on the search results.

The more you are willing to pay per click, the higher your site will appear in the results for the keywords you choose. The largest companies in the Pay Per Click industry are Overture and Google. Google is not a Pay Per Click search engine, but it does provide Pay Per Click Advertising in text ad boxes to the right of search results it delivers. It also delivers Pay Per Click ads to other content sites.

You may also be able to find thematic search engines that serve you industry or specifically cater to your target audience.

Pay Per Click Affiliate Programs
Some Pay Per Click search engines run affiliate programs that allow you to place their search form on your site. You are then paid for the visitors from your site that use the search form and click on one of the results.

Features of PPC Search Engines